URBANEER was brought on by developer Rockford Construction to reconfigure and optimize a number of units in Barley Flats, a ground-up mixed-use multifamily development in Grand Rapids, Michigan.
Rockford had initially built the floorplates to include two and three bedroom units, but market trends indicated those unit types were languishing.
URBANEER worked with the project’s architect to convert the larger units to faster renting one bed and studios. The result was greater unit density, higher rent roll, and improved tenant experience.
URBANEER incorporated a number of space-saving solutions to the studios in this ground-up development.
For years, housing has been developed around an insatiable appetite for consumer goods. It has lead huge homes moved further and further from city centers and neighbors. What would happen if our were designed and developed from a people-centered (as opposed to stuff-centered) perspective? These are some of the questions we are out to answer at Urbaneer.
The digitization of our world has deep implications for the housing industry. What happens when our stuff disappears, when our media is in the cloud, when our food is delivered on demand, when our cars are summoned by the press of a touchscreen? How much space will we need? With less stuff and space, will we have a different cultural connection to our homes? How will the housing industry shift?